MANIFESTO FOR A CALMING ART
The idea that art should be disturbing, provocative and shocking, particularly to the middle classes of the western democracies, is outdated. Even a cursory knowledge of the current state of world affairs convinces that the last thing needed is provocation.
Produce art that has a soothing effect on society, a still small voice of calm amid the prevailing din.
Be more cheerful and recognise the bright side of life as suitable subject matter for difficult times.
Stop pushing on open doors and prodding unhealed wounds.
Shocking the middle class is counterproductive since it is they who usually start the revolutions.
Art to become a popular international medium of communication similar to music.Use modern internet marketing to build a ‘long tail’ sales model to widen the range available and the audience.
The way to address horror is obliquely.